With the upcoming festival season, businesses are worried about what new to bring in their marketing strategies this year because festive seasons bring profit and extra sales every year but unlike every year this year, normal strategies won’t work due to Covid-19 as most of the stores switch online in previous two year and even…
The online shopping behaviours and browsing activities of consumers have been irreversibly affected by the Internet. It has also changed the way companies advertise and sell products. Marketers and advertisers now collect activity data 24 hours a day, seven days a week, and track results in real-time. Although attribution was almost impossible in the past,…
One of the major challenges that the fishing industry faces is the lack of connectivity between the buyers and the sellers. The lack of communication refrains the customers from knowing information about the products. This communication gap increases the number of intermediates in the industry. The intermediates increase the prices of the products for their…
Nowadays, the only option to establish a comprehensive and effective firm is to have an online presence. With this in mind, the competition is fierce. In its most basic form, digital marketing is marketing a company, product, or service on the internet. Its purpose is to match a specific customer base with persons or businesses…
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