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The Number 1 Digital Marketing Agency to Help Business Grow All businesses yearn for them! And we can get you just more than that. While linear growth in business makes you happy, how about exponential growth with us to make you ecstatic? WHY CHOOSE DIGILEAP A Digital Marketing Company trusted by thousands If you are…

What is an influencer?

What is an influencer?

Influencers are people who have the power to affect the purchasing preferences of others because of their authority, popularity, knowledge, power, or relationship with their audience. These people are not only profitable marketing tools but also social relationship assets with which brands can collaborate and achieve their marketing goals. They have a following in a…

What is Off-page SEO & How can you take advantage of it?

What is Off-page SEO & How can you take advantage of it?

Off-page SEO is the actions taken outside your website to impact your website to affect your rankings within search engine results pages (SERPs). It refers to all the SEO strategies that don’t involve updating or publishing content to your website. In years gone by, ‘off-page’ and ‘link building’ were used interchangeably, but in sooth, there…

Performance-based digital media planning and strategy.

Performance-based digital media planning and strategy.

As digital marketing continues to evolve, digital media planning and a sound PPC and SEO strategy have become all the more important. This blog is a holistic guide to helping you accomplish these key goals in your marketing strategy.  What is digital media planning? Digital media planning is the focused practice that mainly creates a…

Tips to improve SEO for e-commerce websites

Tips to improve SEO for e-commerce websites

Changes in search engine features and frequent algorithm changes are making eCommerce businessmen unsure of where to begin when it comes to an SEO for eCommerce website. What are the ways that can be used to tackle the problem of maintaining and improving SEO for eCommerce websites? This article explores this fundamental question facing e-retailers….

Google Analytics 4 vs Universal Analytics- The Complete Guide
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Google Analytics 4 vs Universal Analytics- The Complete Guide

In the latter part of 2020, Google launched Google Analytics 4 (GA4), the latest iteration of the Google Analytics platform. GA4 replaces the former digital analytics measurement software- Universal Analytics (UA) as the default platform in GA. In 2022, Google announced that Google Analytics 4 will be the only option beginning on July 1, 2023….

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