Google Analytics may seem intimidating at first glance. On the other hand, if you are an entrepreneur or owner of a small business, focus on the customer, and your website represents your business. So, care about traffic data is your religion. You are interested in more information than just traffic. To give you a better…
Google Search Console is an open and free software that allows users to monitor their website traffic, analyze keyword performance, troubleshoot problems, and receive Google notifications about their website. It provides information on how a site is doing well in organic search, as well as recommendations on how to improve the site’s ranking in the…
You must have come across people who love to write and thus have started their very own blogging websites. If you wish to be a blogger or are just searching for blogging platforms for your small business, then you must have come across WordPress. WordPress was initially a blogging platform. With the advancement in digital…
People are so much dependent on the internet these days whether it’s for information, buying or selling products and services, or even for making payments. Since all the information today is on our fingertips, searching for things and information has become easier. People go to the search engines and type in some keywords and boom…
As a marketer, you already know that the market industry is developing fast. With the onset of the digital paradise, the marketing trends have changed. Many individuals are drifting towards the digital sectors for marketing their brand. It’s overwhelming to keep up with the ever-changing trends. Staying up to date and even managing the online…
If you are into business and want to upgrade yourself, you must stay up with market developments and customer behaviours. For example, if you don’t use digital marketing, you’re missing out on a valuable amount of revenue. After all, over 80% of shoppers do their shopping online. However, unless digital marketing is your expertise or…
When you start your online journey, the first step is the website. Developing a website helps you to have a storefront in the online community. Website is the virtual store for your business. Let’s say you have already developed your website and have all the necessary things like content, pictures, products, services etc. but you…
It is a difficult job to develop an app, but it’s even difficult to market it. Marketing to the right people and at the right time requires a lot of effort. There are different marketing strategy for applications. Until and unless your app is something unique, people would not use it. While your app is still…
One of the major challenges that the fishing industry faces is the lack of connectivity between the buyers and the sellers. The lack of communication refrains the customers from knowing information about the products. This communication gap increases the number of intermediates in the industry. The intermediates increase the prices of the products for their…
When you first thought of the startup, you would have faced a lot of challenges. Making an idea into reality can be a challenge, but you have overcome that. Now you have a startup and are possibly looking for ways to market and get noticed in the world. With the onset of the global pandemic,…
Identifying your target client base and understanding how to attract them to your business effectively is only half the battle for better search engine optimization. Thus, what about your competitors’ actions? We are constantly astounded by how few prospects and organizations undertake extensive competitor analysis. It not only provides insights into where your competitors are…
We humans have a major problem. Do you know what that problem is? We often say don’t judge a book by its cover, but we end up doing that before buying a book. I know I am guilty of it. Similarly, we judge the headings of articles and blog posts before reading them, right? Again,…
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